The $13billion cannabis industry is estimated to grow to $30billion in the US by 2025. Our first guest April Pride is known as the godmother of the women in weed movement and host of the podcast How to Do the Pot. She’ll tell us how women business owners have lost marketshare, how women consumers have been ignored, and how she’s trying to change that. Our second guest Laura Eisman will tell us how her company Her Highness NYC is packaging up cannabis in solution-specific products including remedies for sleep, sex, and stress.

With one phone call, Erin Zammett Ruddy’s life completely changed. Diagnosed with leukemia as a 23-year-old, she quickly learned about what have become key terms in our current news cycle: clinical trials and experimental therapies. Erin’s accomplished work as a writer includes her recently-published The Little Book of Life Skills, in which she interviewed more than 150 experts on how to simply live SMARTER and (drum roll) she featured SmartHER News! But we believe it’s HER story that deserves to be told. We hope you enjoy this conversation AND check out Erin’s book in our Amazon shop (www.amazon.com/shop/Smarthernews) – it’s the perfect last-minute stocking stuffer! 

2021 is here! Does it mean an end to the madness? No.  But does it bring light, opportunity, and reflection. Hell yes. In our first episode of the year, we review what got us high in 2020 (yes Cannabis), but also clean beauty, adaptogenic snacks, and mind-shifting literature from Glennon Doyle.  Rather than resolutions we identify intentions for the new year and share our mantras 

• Steph’s Mantra: Just Be 
• Lauren’s Mantra: Hold Lightly

Links:

• Clean Beauty
  • Saint Jane Beauty Serum
  • Saie Beauty Mascara
  • Ilia Serum Skin Tint
  • Gucci Westman Highlighter Stick
  • nyakio Maracuja & Yangu Rescue Oil
• Snacks!
  • Four Sigmatic Mushroom Coffee
  • Luna Bay Hard Kombucha
  • Monty’s Plantbased Cheese
  • Brightland Olive Oil
• Untamed by Glennon Doyle
• Davidji Meditation on YouTube

What are some conditions that look a lot like irritable bowel syndrome? Kate explores conditions that can masquerade as IBS and often lead to prolonged digestive symptoms! 

Kate Scarlata, MPH, RDN, LDN is a Boston-based dietitian with 30 years of experience. Kate’s expertise is in gastrointestinal disorders and food intolerance, with a particular focus on the application of the low FODMAP diet for functional gut disorders. She was awarded the Outstanding Massachusetts Dietitian Award and recognized as Boston’s Best Dietitian by Boston Magazine. Kate is the author of numerous books and articles on digestive health topics including the New York Times Best Seller, The 21 Day Tummy Diet. Her latest book is The Low FODMAP Diet Step by Step. Kate completed her postgraduate training at Brigham and Women’s Hospital, a Harvard Medical School teaching affiliate.

Kate and I talked about the conditions typically on the radar which include:

• Inflammatory bowel disease
• Celiac disease
• Colorectal Cancer
• Microscopic Colitis

And then we get into conditions not typically on the radar, which include:

• GI infections
• Mast cell activation syndrome
• Milk protein intolerance
• SIBO
• Sucrase isomaltase deficiency (CSID)

And also discuss the importance of recognizing that IBS is a very real condition that has several excellent management options too! 

If you don’t already follow Kate, you should she is on Instagram @katescarlata and on Twitter @KateScarlata_RD: and can learn more at katescarlata.com 

Would you like to take your company’s competitive strategy to the next level — without having to go get an MBA?

If so, then this podcast episode is for you!

Shane McMurray, BS, MBA, is the Founder of The Wedding Report, a research company that collects data to forecast wedding statistics. Notably, Shane has developed systems and provided insight for businesses all over the world. His work has even appeared in The Wall Street Journal, The New York Times, and Forbes.  Through his background and lifelong love of numbers, Shane has helped The Wedding Report become the #1 source for unbiased wedding statistics.

In this interview, Shane tells you how to use data to make your business stand out from the crowd.

Here are some of the important points that Shane discusses:

• The three things that small businesses should do to create a competitive advantage in their markets
• How you can identify service gaps in the market by understanding your competitors
• How to determine your existing and potential customers
• Why it’s critical to automate your internal business processes
• How competitive strategies help you leverage your unique branding
• His #1 overall piece of advice for wedding professionals

To hear Shane’s interview, you can press the play button above. And be sure to subscribe to our podcast in iTunes.

We want to say a special thank you to Shane for sharing these insights with our Timeline Genius community.

Please take this information, act on it, and carry on the journey toward fulfilling your dreams!

Show Notes:

• • View Shane’s work at https://wedding.report
  • Contact him at letschat@wedding.report

The post WII 062: Shane McMurray Reveals 3 Ways to Sharpen Your Competitive Strategy appeared first on Timeline Genius Blog.